MoB started as an idea between gym sessions, beach runs and chilled choccy milks. After years running Lazy Sundae, a laid-back streetwear label, Matt McCabe wanted to create something different. Something built for movement and fun, for the blokes who train hard, love a team sport, and still want to look sharp grabbing a coffee or catching up with mates.

Man or Beast was born from a love of fitness, fashion and a background in design, fast becoming a one-man label blending performance with personality. Every piece is designed by Matt himself, from sketch to stitch. It’s all about clean cuts, bold prints, and gear that actually holds up.

MoB is a small Aussie brand with big energy. No mass production, no BS. Think shorts with smart zips, comfy lining and a perfect fit, paired with soft, breathable tees, stamped with graphics you won't see anywhere else.

Matt's mission?
To help you feel good, look good and release the beast, whether you’re training, chilling, or chasing something bigger.